You MUST write. You CAN record.
Of course I suggest both, very strongly, but at the very least you need words, so Google, and people searching Google can find you.
This website should give you some perspective:
- 7,740 Tweets sent in 1 second
- 800 Instagram photos uploaded in 1 second
- 1,281 Tumblr posts in 1 second
- 62,269 Google searches in 1 second
- How many of these will include your website?
So you have to write content. Now let’s deal with the elephant in the room. Or on the web page. And no I’m not talking about Evernote, although that is a GREAT place to write and keep track of your content. That gave me an idea for another lesson, on how and where to keep track of your content.
No the elephant I am talking about, is the thing that most of you are probably thinking, some of you are asking, but none of you can allow to hold you back.
“I can’t write!”
Ok now everybody say it with me…
“Yes. I. Can.”
We’re operating from the premise here that you love what you are doing. In fact if you don’t love what you are doing, please cancel your membership, and go find something else to do. We live in a world today where it is inexcusable, not to be doing something, or working aggressively towards doing something you absolutely love, and cannot wait to get up every day and go do it.
Assuming you love what you do, then you will be GREAT at writing about it. Because you love it.